Hey , Your statement of purpose(SOP) is a very important part of your university application. So here are a few things to keep in mind when rules that you should follow when you write your SOP: Don't boast of brag in your SOP. Try and make sure your content is to-the-point Make sure that if you're talking about accomplishments, you have some proof to back them up You must have a strong introduction so that it can captivate the reader and help you get selected Make sure to not write your SOPat the last minute because it can seem a little rushed These are just a few points that I can think of. There are many other important writing points that you need to keep in mind when you write this. I read about all this in this blog about 'Mistakes to avoid while writing an SOP' (https://ischoolconnect.com/blog/5-mistakes-avoid-writing-powerful-statement-of-purpose/) You should check it out!